Iridescents is an aromatic bubble blend that is targeted towards those who want to use bubbles as more than just a way to play. Each blend is infused with different aromatic properties that are suited for different needs. There are three blends: one to promote deeper sleep, one for creativity, and one for overall well being. A portion of each sale is donated back to organizations that focus on the funding and research of respiratory diseases that would use bubbles as a form of rehab. The goal of this project was to create a voice that was inviting, fun, but still semi-professional. I kept the exterior of the packaging clean and used a die cutting technique to invite the viewer to peer inside, revealing a bubble-like texture, bright colors, and a fun phrase! A series of bus stop and Instagram advertisements were created using my own illustrations and copy. A similar color scheme was used to create a cohesive system.
